Today, March 14, the American Philatelic Society released the results of a survey of more than 3,000 members and 800 non-members looking at services provided by the APS and giving insight into what collectors want to see.
The survey was conducted through Survey Monkey and the results were analyzed by David Paddock, a long-time APS member and expert in the field of market research. Paddock agreed to donate his time to lead focus groups at StampShow 2016 in Portland, Oregon and producing the report of more than 120 pages for the APS leadership and members. The key takeaway from the report was a desire to see greater education services provided on-demand through the APS website.
“There are some great insights into how our members and the collecting community at large view APS services,” said Scott English, APS Executive Director, “We have some work to do to better promote some services, like expertizing, circuit sales, and the library, and make sure they meeting the needs of our members.”
The results were presented to the APS Board of Directors at the AmeriStamp Expo in Reno, Nevada, held earlier this month.
“Thank you to David for donating his time and to all those who contributed to this survey,” said English. “The results will help us bring positive changes to the way we serve our members.”
This is the first survey performed by the APS since 2006.